Dear partner, On Tuesday, April 30th at 5PM CEST, Arturia will introduce the latest addition to their Augmented Series. Augmented YANGTZE is a software instrument that unites the unique essence of traditional Chinese instruments with the raw power of synthesis. From the rich earthy tones of the Yangqin and Ehru to the soulful plucked strings of the Pipa and Guqin, each timbre is presented with unparalleled clarity and depth. EMBARGO until Tuesday, April 30th at 5PM CEST/ 8AM PDT |
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_Chinese Instruments Reinvented |
Augmented YANGTZE is an exploration of China's rich musical heritage, seamlessly woven into the fabric of modern sound design. With 6 instruments, 38 articulations and 30 processed & multisample articulations - experience rich, evocative, and textural sounds mixed with modern synthesis. Access production-ready sounds in an instant with intuitive preset browsing and explore a spectrum of sonic color with YANGTZE’s morph wheel, macros, modulation and advanced features. |
Please note, this link will NOT go live until the embargo is lifted. |
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_Discover Augmented YANGTZE |
Augmented YANGTZE offers a rich and uniquely textured palette of sounds from China’s most well-known traditional instruments, like the Bass Dizi, Xiao, Pipa, Guqin, Yangqin and Erhu. |
Cutting-edge synth engines |
Powered by 4 synth engines; Virtual Analog, Granular, Wavetable, Harmonic and the simpler engine - discover evolving ambiences, experimental processing and dynamic after-effects. |
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Fine-tune your sample & synth layers, and add custom modulation, arpeggiation, effects, and macros in one place. |
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With the Morph wheel, explore a spectrum of sound between musical tradition and otherworldly sonic rendition and intuitively alter key sonic characteristics with quick-fire macros. |
Explore 200 expertly-crafted presets, from familiar acoustic timbres to processed, multisampled and experimental sounds, designed for every style. |
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Exclusive offers for Augmented Series |
To celebrate the launch, new & existing users can purchase Augmented Series for an exclusive price. Augmented Series is the complete collection of Arturia’s inspiring composition sounds that includes Augmented YANGTZE as well as Augmented STRINGS, Augmented BRASS, Augmented WOODWINDS, Augmented GRAND PIANO and Augmented VOICES. Users can login at arturia.com to unlock their exclusive discounts, available until the 16th of May. |
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EMBARGO until Tuesday, April 30th at 5PM CEST/ 8AM PDT |
Press partners: your marketing assets |
Marketing assets now available!
Click below to find all of our product images, graphics, campaign messaging, and more. Please respect that this information is confidential until the embargo is lifted. |
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Founded in Grenoble, France, in 1999, Arturia specialises in the development of music software and hardware for musicians of all abilities. They are a team of passionate people, dedicated to musicians and the exploration of sound. Their aim is to create tools that encourage musical discovery, nurture inspiration, and savor the creative process - from re-imagined classics to trailblazing innovations. Operating in 55 countries, they have offices in France, the USA, Mexico, and Hong-Kong.
For review enquiries please e-mail: [email protected]
For Arturia info contact: [email protected]
For US-specific Arturia info contact: [email protected]
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